Social Media Mastery

Social Media Mastery

10 Weeks
Certificate of Completion
Next Cohort: July 5, 2025
Max 18 Students per Cohort

Transform your social media presence from amateur to professional with our comprehensive course. Learn content strategy, audience growth, algorithm optimization, and monetization techniques across all major platforms.

Master All Key Platforms

Facebook

Group building, content strategy, and business tools

Instagram

Feed, Stories, Reels, and creator tools

Twitter

Engagement, trends, and community building

TikTok

Short-form video creation, trends, and growth

YouTube

Video strategy, SEO, and channel growth

LinkedIn

Professional content and networking

Pinterest

Visual marketing and traffic generation

WhatsApp

Business strategies and community building

What You'll Learn

Content Strategy

Develop platform-specific content plans that align with your goals and audience interests. Learn to create engaging content across formats—from posts to Stories, Reels, and more.

Audience Building

Master proven techniques to grow an engaged, authentic audience. Discover how to research target demographics, create audience personas, and craft content that resonates.

Content Planning

Learn to create efficient content calendars and workflows that save time while maintaining quality and consistency. Develop batching systems that maximize productivity.

Content Creation

Gain practical skills for creating engaging content across formats. Master photography, video, and graphic design fundamentals with simplified techniques for non-designers.

Algorithm Optimization

Understand how social media algorithms work and learn actionable techniques to increase your content's visibility and reach. Stay ahead of platform changes and updates.

Monetization Strategies

Explore multiple revenue streams for social media creators, from brand partnerships and sponsored content to digital products, memberships, and affiliate marketing.

Course Highlights:

Platform-specific strategies for all major social networks
Real-time analytics interpretation and strategy adjustment
Content creation tools and apps for professional results
Community management and engagement techniques
Brand partnership negotiation and pricing strategies
Mediterranean market trends and regional strategies
Legal considerations for content creators
Personal brand development and positioning

Professional Tools & Apps

Content Creation

  • Canva Pro: Graphic design templates and editing
  • InShot: Mobile video editing and effects
  • Lightroom Mobile: Professional photo editing
  • CapCut: TikTok and Reels video creation
  • Unsplash & Pexels: Royalty-free stock images

Planning & Analytics

  • Later: Content scheduling and visual planning
  • Hootsuite: Multi-platform management
  • Meta Business Suite: Facebook & Instagram analytics
  • Google Analytics: Website traffic measurement
  • Trello: Content planning and team collaboration

Audience Growth

  • Hashtagify: Hashtag research and optimization
  • Sparktoro: Audience research and insights
  • TubeBuddy: YouTube growth and optimization
  • Answer The Public: Content topic generation

Monetization

  • Grin: Influencer marketing platform
  • Patreon: Membership and subscription management
  • Shopify: E-commerce store creation
  • Teachable: Online course platform
  • Kajabi: Digital product sales and marketing

Students receive access to several premium tools during the course, along with exclusive discounts on annual subscriptions.

Course Curriculum

1 Social Media Foundations

Build a solid foundation of social media principles, platform understanding, and strategical thinking.

  • Platform overview: Understanding each platform's unique characteristics, audience, and content types
  • Social media psychology: Why people engage and share content
  • Account setup & optimization: Creating professional profiles
  • Content pillars: Defining your niche and key topics
  • Practical assignment: Competitive analysis and account setup
2 Content Strategy & Planning

Learn to develop strategic content plans that align with your goals and audience needs.

  • Audience research: Creating personas and understanding your target demographic
  • Content mapping: Aligning content with customer journey stages
  • Content calendars: Planning and scheduling systems
  • Batch creation workflows: Efficient content production
  • Practical assignment: Create a 30-day content calendar
3 Visual Content Creation

Master the art of creating eye-catching visuals that stop the scroll and engage your audience.

  • Smartphone photography: Composition, lighting, and editing techniques
  • Graphic design basics: Creating branded templates with Canva
  • Visual branding: Developing a consistent aesthetic
  • Carousel & infographic creation: Educational content formats
  • Practical assignment: Create a cohesive set of branded posts
4 Video Content Creation

Learn to create engaging short-form video content for maximum engagement and reach.

  • Smartphone videography: Shooting techniques for professional results
  • TikTok & Reels production: Trends, transitions, and editing
  • Video hooks & storytelling: Capturing attention in seconds
  • Audio selection: Music, voiceovers, and sound effects
  • Practical assignment: Create three short-form videos
5 Engagement & Community Building

Discover strategies to build an engaged community around your content and brand.

  • Community management: Building authentic relationships with followers
  • Engagement techniques: Questions, polls, and interactive content
  • Comment strategies: Fostering conversations and connections
  • Handling negativity: Dealing with trolls and criticism
  • Practical assignment: Implement an engagement strategy
6 Growth & Algorithm Optimization

Master strategies to grow your audience organically and work with platform algorithms.

  • Algorithm insights: How each platform's algorithm works
  • Content optimization: Captions, hashtags, and timing
  • Growth tactics: Collaboration, challenges, and trends
  • Analytics interpretation: Measuring what matters
  • Practical assignment: Optimize existing content for growth
7 Monetization Strategies

Explore multiple revenue streams for content creators and learn to monetize your audience.

  • Brand partnerships: Finding, pitching, and negotiating deals
  • Affiliate marketing: Promoting products you believe in
  • Digital products: Creating and selling your own offerings
  • Platform monetization: Creator funds, subscriptions, tips
  • Practical assignment: Develop a monetization plan
8 Advanced Platform Strategies

Dive deep into platform-specific strategies to maximize your effectiveness across channels.

  • Cross-platform integration: Building a cohesive presence
  • Platform-specific workshops: Deep dives into Instagram, TikTok, YouTube
  • Analytics mastery: Advanced tracking and reporting
  • Long-term sustainability: Avoiding burnout and staying relevant
  • Final project: Develop a comprehensive 90-day social media strategy

Your Instructors

Alexandrova Konstantinia

Social Media Strategist & Content Creator

With over 500,000 followers across platforms and partnerships with major brands, Alexandrova brings hands-on experience in building engaged audiences and monetizing content in the Mediterranean market.

Nikolivar Georgianski

Digital Marketing & Analytics Expert

Former social media manager for international brands, Nikolivar specializes in data-driven strategy and growth techniques. His expertise in analytics and algorithm optimization has helped clients achieve 300%+ engagement increases.

The course also features guest lectures from brand managers, content creators, and platform specialists who provide insider insights and real-world case studies specific to the Mediterranean and European markets.

Master Social Media Content Creation in Cyprus

CreatorCraft Academy's Social Media Mastery course offers the most comprehensive social media education available in Cyprus today, specifically tailored to the unique characteristics of the Mediterranean market. Our curriculum equips students with both strategic understanding and practical skills required to build a powerful social media presence across all major platforms.

What distinguishes our program from typical social media courses is our focus on platform-specific strategies rather than generic advice. Each platform operates with distinct algorithms, content formats, and audience expectations—and our course provides specialized training for each. This approach ensures graduates can effectively leverage the unique strengths of Instagram, TikTok, Facebook, YouTube, and other platforms to maximize their reach and engagement.

The course's structured progression from fundamentals to advanced techniques accommodates both beginners and intermediate social media users. By focusing on evergreen principles alongside current trends, we ensure students develop sustainable skills that remain relevant despite platform changes and algorithm updates—a critical advantage in today's rapidly evolving social media landscape.

In recognition of Cyprus's unique position as a cultural and business bridge between Europe, the Middle East, and North Africa, our curriculum incorporates regional insights that help creators reach these diverse audiences. We explore how cultural nuances impact content performance across different geographic markets, preparing students to create content that resonates with Mediterranean audiences while maintaining global appeal.

Perhaps most importantly, our course addresses the business aspects of social media that many programs overlook. Beyond simply teaching content creation, we emphasize professional monetization strategies, from brand partnerships and sponsored content to developing and selling digital products. This business-focused approach ensures graduates can translate their content creation skills into sustainable income streams.

Our instructors bring legitimate industry experience rather than theoretical knowledge, with proven track records of social media success. Their practical insights and real-world case studies provide students with actionable guidance they can immediately implement. Furthermore, our small class sizes ensure personalized attention and feedback, allowing each student to receive customized strategies for their specific niche and goals.

As Cyprus's digital economy continues to expand, the demand for skilled social media professionals grows exponentially. Tourism operators, hospitality businesses, retail brands, and service providers increasingly recognize the essential role of effective social media in reaching both local and international audiences. This market evolution creates abundant opportunities for well-trained social media creators who understand how to craft compelling content and build engaged audiences.

Whether you're an entrepreneur looking to promote your business, a professional seeking to develop a personal brand, or an aspiring content creator pursuing monetization opportunities, CreatorCraft Academy's Social Media Mastery course provides the comprehensive training needed to achieve your goals in today's competitive digital landscape.

Enroll in Our Social Media Course

Secure your place in our upcoming cohort starting July 5, 2025. Limited to 18 students to ensure quality instruction and personalized feedback.

Course Details:

  • Duration: 10 weeks, 1 session per week (10 sessions total)
  • Schedule: Thursdays, 6:00 PM - 9:00 PM
  • Location: CreatorCraft Studio, Limassol, Cyprus
  • Investment: €650 (includes all materials and software access)
  • Payment plans: Available upon request (50% deposit required)

Have questions? Contact our admissions team for more information.